Bleeding gums are not normal — and ignoring them could be costing your patients far more than their teeth.

In this episode of The Raving Patients Podcast, Dr. Len Tau takes a rare clinical deep dive with dental hygienist, educator, and founder of Microbelink DX, Jennifer Seider. Together, they unpack the science behind bacterial testing, why periodontal disease should be treated as an infection (not just “pocketing”), and how objective diagnostics can dramatically increase case acceptance, improve systemic health outcomes, and elevate practice revenue.

If you’ve ever struggled with converting bloody “prophys” into true periodontal therapy, this conversation will shift how you think about diagnosis, communication, and patient education.

What You’ll Learn
-Why bleeding gums should always be treated as an infection
-The connection between periodontal disease and systemic health (including cardiac conditions)
-How bacterial testing simplifies periodontal conversations
-Why paper-point sampling makes testing easy and efficient
-How to improve case acceptance for scaling and root planing
-How periodontal diagnostics can increase restorative production
-The biggest objections practices have about bacterial testing — and how to overcome them
-Why customer service still wins in dentistry

Key Takeaways
01:42 The Science Behind the Smile
00:50 Sponsors and Supercharge Your Dental Practice Event
02:40 Meet Jennifer Seider and Microbelink DX
05:05 Dr. Len’s Cardiac Patient Story
07:39 How Microbelink DX Differs from Other Testing Companies
10:45 Cost, Insurance Coverage, and Revenue Impact
13:10 How Long Does Testing Take in Hygiene?
15:02 Which Patients Should You Test First?
17:09 Verbal Skills for Presenting Bacterial Testing
20:10 Using Microscopes for Patient Education
22:30 Why Isn’t Bacterial Testing Mainstream?
25:27 Sampling Technique and Deep Pockets
27:06 Increasing Case Acceptance and Production
28:21 How to Deliver Test Results
29:30 Lightning Round Q&A

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Connect with Jennifer
Website: https://microbelinkdx.com/
Jennifer offers free team calibration and training, plus direct customer support. Practices can schedule a Zoom, use website chat, or text her directly through contact details listed on the site.

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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AI is changing how patients find dentists—but it’s not replacing your front desk tomorrow. In this episode, Dr. Len Tau sits down with Evan Maass (Founder/CEO of DentistOffices.com) to break down what’s real vs. hype in AI, where dental marketing is still failing practices (hello, “mystery SEO reports”), and how visibility is shifting from traditional Google search toward AI-driven recommendations. Evan also shares where reviews, directories, and user-generated content (like Reddit) fit into the next decade of “getting found.”

What You’ll Learn
-The biggest problems dentists face with SEO and ad spend (and how to spot “scam SEO”)
-Where AI is useful today (keyword intent, targeting, automation) vs. where it’s not ready (phone answering agents replacing humans)
-How AI search and traditional Google search overlap—and what “AI visibility” really means
-Why reviews + user-generated content will matter even more in the future
-What to ask a marketing agency before signing a contract (ownership, references, specialization)
-How directories (DentistOffices, Yelp, Healthgrades, etc.) can influence being recommended by AI tools

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Key Takeaways
00:18 Welcome + Sponsors + Episode intro
01:16 Meet Evan Maass + background
02:30 What DentistOffices.com is and how it works
05:30 How DentistOffices compares to ZocDoc
06:36 State of dental marketing: SEO frustration + ad waste
08:30 AI in dental marketing right now: what’s useful vs. hype
10:40 Why AI phone agents aren’t “prime time” yet
12:30 The review risk: AI agent frustration + negative reviews
13:10 A safer setup: auto-attendant for new vs. existing patients
14:00 Testing AI agents (the “rhinoplasty” question)
14:50 AI security + “jailbreak” concerns
16:08 In 5 years: what roles AI may replace in practices
18:50 Will Google disappear? AI search vs. Google evolution
21:30 Reviews and trust signals: why they matter more over time
23:00 Why Reddit influences AI recommendations
25:01 How dental offices can use Reddit carefully
28:30 Questions to ask marketing agencies before hiring
32:00 Specialist vs. “do-it-all” marketing + budget realities
36:10 Lightning round success, habits, mindset, favorites
40:52 How to reach Evan + add your practice to platform
42:17 Wrap-up + “Your reputation matters”

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Connect with Evan
Phone: 716-334-2744
Email: evan@dentistoffices.com
Facebook: Evan Maass

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Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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Most dentists assume that paying massive tax bills is just part of success — but that belief could be costing you millions. In this episode, Dr. Len Tau sits down with tax strategist Rachel Michaelov, Founder and CEO of Practice Wealth Partners, to uncover the most common (and costly) tax mistakes dentists make — and how proactive planning can legally reduce tax liability, sometimes all the way to zero. If you’ve ever written a painful check to the IRS and wondered if there’s a better way, this episode is a must-listen.

What You’ll Learn
-Why most dental CPAs are reactive — not strategic
-The dangers of disconnected bookkeeping, payroll, and tax prep
-How improper entity structure and payroll decisions raise audit risk
-Why buying equipment last-minute isn’t real tax strategy
-How quarterly tax planning can dramatically reduce liability
-Common myths around audits, R&D credits, and tax strategies
-What dentists should demand from their accounting professionals

Key Takeaways
01:36 Top Tax Mistakes Dentists Are Making
02:36 Why Dentists Overpay Even With a CPA
03:30 The Cost of Disconnected Financial Teams
04:20 Enrolled Agent vs CPA: What’s the Difference?
11:00 Why Retirement Plans Alone Aren’t Enough
13:30 Buying Equipment vs Strategic Tax Planning
14:55 Choosing the Right Business Entity
18:50 Cost Segregation, R&D, and Advanced Strategies
23:30 How to Challenge Your CPA (Without Fear)
26:30 Do Tax Strategies Increase Audit Risk?
29:37 The Biggest Tax Myths Dentists Believe
31:10 Lightning Round with Rachel Michaelov

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What if attracting better patients, reducing no-shows, and cutting insurance headaches could all happen before someone ever walks into your practice?

In this episode, Dr. Len Tau sits down with Tobi Bosede, Founder and CEO of Dental Find, to explore how smart marketplaces, prepaid care, and membership-style models are reshaping dental growth.

Tobi shares her journey from building AI systems for Fortune 500 companies to solving one of dentistry’s biggest pain points: patient acquisition without no-shows, awkward financial conversations, or insurance dependency. This conversation dives into scaling intentionally, avoiding burnout, and building businesses that actually last.

What You’ll Learn
-How prepaid dental marketplaces reduce no-shows and increase case acceptance
-Why fee-for-service growth matters more than ever
-The key differences between Dental Find and traditional marketplaces
-How dentists can improve patient retention without relying on insurance
-Practical lessons on scaling a startup without burning out
-Why relationships matter more than products in dental growth

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Key Takeaways
01:28 Scaling Smart: From Startup to Sustainable Growth
02:40 What Dental Find Is and How It Works
03:35 Dental Find vs Traditional Marketplaces
07:15 Why Dentistry Needed a New Model
10:00 Current Markets and Expansion Plans
11:45 Reducing No-Shows and Increasing Retention
13:45 Getting Paid Faster Without Insurance
14:56 From Idea to Market: Building a Startup
18:11 Team Building, DSOs, and Strategic Partnerships
21:45 Burnout, Balance, and Sustaining Momentum
28:32 Lightning Round with Tobi Bosede

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Connect with Tobi
Website: https://www.dentalfynd.com
Email: tobi@dentalfynd.com

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Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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Most dentists are still focused on Google rankings — but patients are quietly changing how they search.

Instead of typing “best dentist near me,” they’re asking AI tools like ChatGPT, Google AI Overviews, and other intelligent assistants to recommend a dentist for them.

And here’s the hard truth:
If your practice isn’t visible to AI, you don’t exist in those conversations.
In this episode, Dr. Len Tau welcomes Eri Georgiev, founder of SoRN AI, a tech-driven growth agency helping businesses — including dental practices — get recommended by large language models like ChatGPT, Google’s AI Overviews, Perplexity, and Gemini.

Eri breaks down how AI search works differently from traditional Google search and why dentists need to start thinking beyond rankings and keywords. Instead of showing a list of websites, AI tools now recommend providers — often selecting just one or two practices for a patient to consider.

Throughout the conversation, Dr. Len and Eriexplore what actually influences AI recommendations, including website structure, authority signals, reviews, online mentions, and even platforms many dentists overlook — like Reddit. Eri explains why AI traffic often converts at a higher rate than Google traffic and how early adopters of AI search optimization can leapfrog larger, more established practices.

The episode also dives into practical, actionable strategies dentists can implement now, such as optimizing site structure for AI crawlers, using schema markup, leveraging reviews beyond Google, and positioning themselves as trusted entities online. Erialso shares a forward-looking view of what’s coming next — a world where AI assistants may book dental appointments directly for patients.

If you care about practice growth, patient acquisition, and staying relevant in a rapidly changing digital landscape, this episode is a must-listen.

What You’ll Learn
-Why AI search is quickly becoming a new patient acquisition channel
-How ChatGPT and other LLMs decide which dentists to recommend
-The key differences between traditional SEO and AI Search Optimization (AISCO)
-Why Reddit, reviews, and online authority matter more than ever
-Simple, practical steps dentists can take now to stay ahead

Key Takeaways
00:21 Dentists Who Ignore AI Search Will Fall Behind
02:51 What SoRN AI Does & Why AI Search Matters for Dentists
07:48 Early Adopters, AI Search & Competitive Advantage
09:20 ChatGPT vs Google: How Patients Are Searching Now
10:42 What Is AI Search Optimization (AISCO)?
15:02 SEO vs AI Search: What Dentists Still Need to Do
15:51 Why Reddit Has Massive Influence on AI Recommendations
18:45 Google Reviews vs Reddit Comments: What AI Looks At
22:16 The Future: AI Booking Appointments for Patients
24:35 Technical Wins Dentists Can Implement Right Now
29:43 Lightning Round Q&A with EriGeorgiev
34:09 Special Offer for Raving Patients Listeners

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Connect with Eri
🌐 Website: https://sorn.ai
🎁 Special Offer:
Mention The Raving Patients Podcast and receive $1,000 off your first month of service.

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Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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Getting traffic to your website is not the win. Getting patients into chairs is. Today’s conversation dives into why conversion matters more than clicks and how dental practices can stop wasting their most valuable marketing asset.

In this episode, Dr. Len Tau sits down with marketing veteran Chris Knudsen to uncover what dental practices can learn from iconic brands like Casper, Harley-Davidson, Purple Mattress, and Disney. Drawing from decades of experience scaling consumer brands to billion-dollar valuations, Chris explains why most dental websites fail to convert, how AI is reshaping patient discovery, and why practices are often misled by marketing agencies that cannot prove ROI.

This conversation is a practical, no-fluff breakdown of how dentists can turn limited website traffic into real appointments, real patients, and real revenue.

What You’ll Learn
-Why dental website traffic is far more valuable than most practices realize
-How AI search engines are changing how patients find dentists
-The role SEO, FAQs, and user-generated content play in AI visibility
-What “fake AI” looks like and how to spot it before you waste money
-Why website conversion should be a core KPI for every practice
-Common red flags that signal a marketing agency may be misleading you
-How to demand real ROI tracking from your marketing partners
-Lessons dentists can borrow from billion-dollar consumer brands

Key Takeaways
00:41 Welcome and episode overview
02:24 Introducing Chris Knudsen and his background
05:00 What Llama.ai does for dental practices
06:40 Why dental website traffic is extremely valuable
10:00 Why websites still matter in cash and specialty dentistry
11:40 How AI search engines influence patient decisions
13:20 Optimizing for AI and large language models
14:00 The role of FAQs and Q&A content in AI rankings
14:39 Reddit and user-generated content in AI discovery
15:29 Fake AI vs real AI in dental marketing
19:22 Why website conversion must be a top KPI
21:50 Why dentists feel frustrated with marketing agencies
23:20 Common agency red flags and ownership issues
26:26 How to truly measure marketing ROI
30:47 Lightning Round with Chris Knudsen
34:55 How to connect with Llama.ai and the “Len Deal”
36:00 Final thoughts and closing message

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Connect with Chris
Website: https://lawma.ai
Email: chris@lawma.ai
👉 Mention the Raving Patients Podcast and Dr. Len Tau to receive the special “Len Deal.”

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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What if case acceptance didn’t feel like “selling” at all?

In this first episode of 2026, Dr. Len Tau sits down with Dr. Camesia Matthews to explore a powerful new way to help patients truly understand—and say yes to—their treatment plans.

Dr. Matthews introduces her Dental Fitness Method, a five-pillar framework that connects oral health to whole-body wellness. By reframing dentistry through prevention, posture, protection, presentation, and psychology, she shows how dentists can increase patient buy-in, reduce resistance, and empower patients to take ownership of their health—without feeling pushy or sales-driven.

This conversation is a must-listen for any dentist looking to improve case acceptance through clarity, education, and trust.

What You’ll Learn
-Why patients reject treatment when they don’t understand the why behind it
-How the Dental Fitness Method reframes dentistry as whole-body healthcare
-The five pillars that help patients make sense of complex treatment plans
-How education eliminates objections and builds long-term trust
-Why mindset and psychology are the foundation of case acceptance
-How wellness-based communication leads to more confident, informed “yes” decisions

Key Takeaways
00:22 Episode Introduction & Welcome to 2026
02:27 Meet Dr. Camesia Matthews
04:10 Education, Frameworks, and Patient Buy-In
05:05 The Five Pillars of the Dental Fitness Method
07:58 Why Patients Need a Unified Oral-Health Message
09:59 What Happens When Patients Don’t Understand the “Why”
12:24 Sports Dentistry, Inflammation, and Whole-Body Health
14:10 Real Case Example: Transforming Confidence Through Dental Fitness
17:26 The Future of Dentistry as Healthcare
19:25 Removing the Pressure of “Selling” Dentistry
22:55 Handling the Informed “No”
24:53 Following Up Without Losing Patients
26:00 The Dental Fitness Advantage Book
28:00 Lightning Round Q&A
32:34 How to Connect with Dr. Camesia Matthews

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Connect with Dr. Camesia
Instagram: @drcamesiaamatthews
Book: The Dental Fitness Advantage (available on Amazon & Shopify)
Learn more & connect: DentalFitnessPillars.com/educate

Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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What if your practice is profitable on paper—but bleeding money behind the scenes?

In this final episode of 2025, Dr. Len Tau welcomes Dana Moss, founder of PPO Dental Consulting, for a deep dive into the realities of dental insurance and PPO strategy.

Dana breaks down how dental practices can increase profitability without sacrificing patient-centered care by negotiating smarter, streamlining fee schedules, and knowing when—and how—to strategically exit low-paying plans. Drawing from years of hands-on experience as a front office coordinator, insurance specialist, and practice administrator, Dana shares what most practices get wrong about insurance and how to fix it.

You’ll learn why billing office fees correctly is non-negotiable, how getting to the 80th percentile can dramatically change your negotiating power, and when outsourcing insurance coordination makes more sense than handling it in-house. Dana also explains umbrella plans, negotiation timelines, and why organization is the single biggest factor in PPO success.

This episode is packed with actionable insights for startups, mid-career dentists, and practice owners preparing for growth—or an eventual sale.

What You’ll Learn
-The two non-negotiables practices must fix before negotiating PPO fees
-Why billing office fees changes your profitability picture
-How the 80th percentile impacts insurance negotiations
-When to renegotiate—and when not to
-The pros and cons of DIY vs outsourced PPO negotiation
-How smarter insurance systems lead to stronger cash flow

Key Takeaways
00:23 Welcome, Sponsors & Final Episode of 2025
01:46 Meet Dana Moss & Her Background in Dental Insurance
03:19 Who Dana Helps Most: Startups, Growing Practices & Sellers
07:40 Preparing to Negotiate PPO Fees the Right Way
09:35 The Two Non-Negotiables: Billing Office Fees & Fee Balancing
13:25 PPO vs Fee-for-Service Philosophies Explained
14:22 How Often You Can Renegotiate Insurance Fees
15:20 DIY PPO Negotiation vs Outsourcing: Pros & Cons
17:00 Using Your Top Procedure Codes Strategically
20:00 Dropping Low-Paying Plans & Understanding Umbrella Networks
24:36 Training Insurance Coordinators for Clean Claims & Strong AR
27:17 AI, Remote Teams & the Future of Revenue Cycle Management
28:50 Life on the Road: Dana’s Full-Time RV Lifestyle
30:35 Lightning Round Q&A with Dana
33:40 How to Work With Dana + DIY Negotiation Kit Offer
34:45 Closing Thoughts, Sponsors & Event Reminder

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Connect with Dana
Dana Moss
Founder, PPO Dental Consulting
📞 Phone/Text: 817-456-0012
📧 Email: dana@ppodentalconsulting.com
🌐 Website: https://ppodentalconsulting.com/

🎁 Exclusive Listener Offer
Get 25% off Dana’s DIY PPO Negotiation Kit (normally $1,000).
Use code LEN at checkout.

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Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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Most dentists don’t fail because of a lack of clinical skill — they struggle because their mindset keeps them stuck. In this episode, we uncover the one move that unlocks better leadership, stronger team culture, and the confidence to take real action inside your practice.

This week, Dr. Len sits down with leadership expert and former Spear Education faculty member Dr. Martin Mendelson — a coach who helps dentists get out of their own way. After hand issues pushed him out of clinical dentistry, Martin discovered the transformational power of mindset. Today, he empowers dentists and teams to ditch the limiting thoughts that stall progress and replace them with a proven framework that drives results.

Dr. Martin reveals his T.E.A.M.™ Framework —
Thoughts ➜ Emotions ➜ Actions ➜ Manifest Results
— and how recognizing what’s happening “between stimulus and response” changes everything in leadership, culture, and decision-making.

He also shares insights from his new book, One Move Makes All the Difference, hitting shelves December 2025 — loaded with practical tools to help practice owners lead with clarity, confidence, and purpose.

If you’ve ever felt stuck, overwhelmed, or unsure how to move your practice forward — this one’s for you.

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Key Takeaways
00:17 Welcome, Sponsors & Introducing the Episode
01:11 Meet Dr. Martin Mendelson + His Background Story
04:30 From Losing Clinical Ability to Finding Coaching & Mindset Work
06:17 How Dentists Know They Need Help + Common Roadblocks
07:46 The Book: “One Move Makes All the Difference” & Why He Wrote It
12:48 The T.E.A.M.™ Framework Explained (Thoughts–Emotions–Actions–Results)
16:00 How Mindset Impacts Decisions, Leadership & Practice Culture
21:08 Team Challenges, Accountability & Difficult Conversations
22:45 Emotional Intelligence, Assertiveness & Getting Out of Your Own Way
25:03 Why Coaching Takes Time + The Power of Culture Over Strategy
28:13 What Dentistry Often Gets Wrong Beyond Clinical Skills
29:22 Lightning Round Q&A
33:25 How to Connect with Dr. Martin + Closing Remarks

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Connect with Dr. Martin Mendelson
Website: martinmendelson.com
Instagram: @docmartinempowers
LinkedIn: Martin Mendelson

Book: One Move Makes All the Difference — Available wherever books are sold

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Learn proven dental marketing strategies and online reputation management techniques at: https://www.drlentau.com

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by CallRail, call tracking & lead conversion software for dentists. Find out more at: https://www.callrail.com/

Raving Patients Podcast is your go-to place for the latest and best dental marketing strategies that will help you skyrocket your practice. Follow us for more!

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