For more information on dental practice growth strategies and marketing trends, go to: https://www.drlentau.com/
Growing your practice is not always easy, but with the right tools, anything is possible.
And there is no tool more efficient at getting you new patients than video. More specifically, video testimonials.
You see, most prospective patients don’t know much about dentistry. They don’t want to read long, technical blogs on your website or look at stock photos of dentists doing their job.
What they want is to hear from other patients. They want to know their opinions, because they always trust existing customers more.
This is where video testimonials come into play. Through them, you can show prospective patients the type and quality of care they will receive in your practice. Most importantly, through video testimonials, you can share with them what makes you, your team, and your services unique.
Suffice to say, patient videos are the breakthrough in practice marketing that we've been waiting for.
However, many practices are still stumbling and missing out on the savings in marketing spend and the quality of patients that can be attracted when maximizing video testimonials.
Today, I’m here to change that!
And to do so, I’ve invited an expert on the podcast.
His name is Fred Joyal, and he is a dental marketing expert and the CEO of TruBlu Social Smiles, a company that helps their clients get their video reviews out to the masses.
In this episode, Fred will be discussing the importance of making video testimonials part of your overall marketing strategy.